Wholesale Maxi’s Now for Fall Impact

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wholesale plus size apparel, plus size apparel wholesaleHelp your shoppers get the maximum benefit out of their maxi dresses by integrating these stylish, popular dresses into their fall wardrobe.  Suggesting a topper like a sweater or jacket to go over these women’s wholesale dresses sells additional items and helps extend your customers’ wardrobes. Thinking outside of the box with suggestions like the addition of a t-shirt or long-sleeve tissue tee to go under a maxi dress is another way to build sales now. Gently guide your customers to add-on garments or accessories in inventory now and help eliminate summer stock in the fall.

Suggesting maxi dresses in fall colors including earth tones or a darker jewel tones can also help transition the summer style into cooler autumn temperatures. Choosing a women’s wholesale dress like our Mlle Gabrielle Missy Maxi with Snakeskin Pattern and Faux Leather Belt, Meetu Magic Colorful Mixed Print Plus Size Maxi in Red or Wishes Junior Battenburg Maxi with Lace Neckline and Waistband are three great options that will transition well into fall. Include a cardigan option like our Lou Lou Fashionable Cardigan with Single Button Closure or a fun asymmetrical sweater like our Missy Cable Knit Sweater With Fringe and your customers will be ready for fall with a transitional maxi option.

Celebrities love the easy walking style of a maxi dress year round with the addition of a cardigan or shrug.  Pregnant stars like Kate Hudson appreciate the bohemian versatility of a maxi dress with something over their shoulders and a flattering fit over their expanding baby bumps.  Miranda Kerr accessorizes her simple black maxi dress with an unexpected jean jacket and simple bag, jewelry and ballet flats.

Gladiator sandals or wedges add just the right touch of femininity to a maxi dress. By keeping the shoe choice simple, your customers’ maxi dresses will be the fashion focus of their outfits.  Suggesting close-toe options like a ballet flat for the fall can help your further upsell these dresses. Letting customers know that a maxi dress can be a great summer beach option or an easy fall garment for running errands can be simple ways to outline the many versatile options that a maxi dress offers them. Not only will you sell more dresses but you can also suggest a cardigan or shrug option to complete the look for fall.

eCommerce: As Trendy as Wholesale Fashion

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wholesale maxi fashion, maxi wholesale fashion, fashion wholesale maxiLet’s face it, most fashion experts hear the word “tool” and go running. To them a tool is used for home maintenance or auto repair; however, in the world of eCommerce tools are actually designed to make your life easier and your customers’ shopping experiences seamless. For this reason, it is critical that whether you sell wholesale junior clothing, women’s, or plus sizes, you have a complete set of robust eCommerce tools. While there are tons of tools out there, there are three that should never be left out of your package.

  1. Shopping Cart: it is exactly what it sounds like. A shopping cart allows your visitors to select the wholesale missy size clothing, women’s-wear, special occasion wear — whatever they are interested in, and place it in a cart while they continue shopping. This is beneficial to the customer because it is easier than purchasing one piece at a time. It makes your life easier because the better shopping carts will allow you to see what items were ‘put back’ and tons of other useful information that can help you make your site better.
  2. Payment Gateway: Remember that in the world of online businesses, the security you provide your customers with is critical. Don’t risk having a wholesale plus size clothing customer make a purchase only to have their identification information stolen. Be safe – use a gateway.
  3. Merchant Credit Card Account: If you want to get paid, you must accept credit cards. There are several different companies that offer merchant services depending on your needs – check out their fees, terms and conditions to pick the best one. Don’t forget to ensure it is compatible with your payment gateway.

Remember that business will grow based on more than the beautiful wholesale maxi dresses and other fashion pieces you carry. You must also use the tools available to you. Build a set of eCommerce tools today to ensure your success.

Landing Pages: Wholesale Fashion Conversions

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Take a few minutes to think about the last time you tried to purchase something online.  Whether it was wholesale plus size apparel or a new book, you probably ended up buying the product from the site that was easiest to navigate, with in-line prices.  In fact, many of us are willing to pay a bit more for convenience.  It stands to reason that, as you develop your wholesale fashion website, you must create a site that not only includes beautiful examples of women’s clothing and great prices, but one that is easy for your visitors to navigate.  One of the best ways to jump-start this navigation is through the use of intelligent landing pages.

Lou Lou Junior Stylish Crop Cardigan

Where You Land Matters

wholesale womens tops, tops wholesale womens, womens wholesale topsThink about shopping in a old fashioned brick and mortar store for wholesale junior clothing. You open the door with the idea of purchasing several styles of maxi dresses as well as some blouses.  Now you have to wander up and down the aisles and racks looking for those items. Wouldn’t it be nice if you could just ‘land’ in front of the items you want?  Online shops offer that functionality – if they are designed correctly.  Many of us had made the mistake of using our home page as our landing page for everything we are advertising.  Isn’t it a better idea to use more specific landing pages so that your traffic does indeed land right in front of the products they are interested in?

Jump Even Further

JFW Maxi Dress in Shades of Royal

You can capitalize on your landing pages even more by simply adding a “related items” feature.  Consider this:  a provider of wholesale junior apparel utilizes a blog as a part of their marketing campaign, with a particular post on maxi dresses. The blog post contains a link to their maxi landing page.  That landing page contains related items like shoes and cardigans.  Suddenly instead of the a one-off sale, your visitor is ordering an entire wardrobe.

Taking the time to understand landing pages and how to capitalize on them can really jump start your wholesale fashion website.

Wholesale Fashion Deals: Knits All Year Round

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With spring fast approaching, some people think it’s not the time to shop for knits. That being said, there are many reasons why you should consider looking into your knit options in the warmer months, not the least of which is their cheaper cost. The months leading up to, or just before winter is actually the best time to shop for knits, as you can get some great deals on quite a few items.

Some particularly attractive knit designs follow a holiday motif, with reindeer and snowflakes being some of the more common features. While such designs may seem out of place during the warmer months, many people simply find such knit designs hard to resist!

One of the most popular knit accessories is a scarf. These items provide the wearer with an extra layer of warmth, and they are typically worn around the neck. The standard way to tie it is by the overhand method, which leaves long tails that can be a visually appealing addition to your ensemble. Depending on your preferences, you may opt to wear your knit scarf on top of your coat or underneath it. This has the effect of making your look flashier or subtler, depending on your preferences.

Some people also opt to wear knit scarves around the waist as a belt. This approach is better suited to narrow scarves that have sufficient length. One thing that you do have to look out for when wearing scarves this way is the length of the tails. While a bit of fringe can be quite striking, tails that are too long may be visually distracting.

These are only a few of the ways by which you can incorporate knits into your wardrobe. Amazingly versatile fashion accessories, knit scarves can be worn no matter what your fashion sense is.

Wholesale Clothing to Make a Boutique Work

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wholesale fashion dealsWhen creating a business plan for opening a women’s clothing boutique, one of the most important aspects to develop is where and how you will acquire the merchandise. Having a strong and varied supply of wholesale apparel is a major part of creating a successful boutique.

As a rule, women shop for any number of reasons. Sometimes we just need a new outfit for an event, or to replace certain elements of our wardrobe. Other times we shop for sport, just enjoying perusing the new fashions, trying on and dreaming. Other times we shop for emotional reasons. Whatever our reasons for heading to the store, going shopping does not always mean spending money in that moment. But if you are building customer loyalty, having unique, quality and ever-changing merchandise is the number one draw that will keep customers coming back.

As a boutique owner, you can never forget the power of new merchandise. Large stores are subject to go with the trends and change with the seasonal styles as the corporate headquarters determine. As a small boutique you can make up your own rules, bring in new styles at anytime, and feature a larger variety of clothes than the larger stores can provide.

Offering new merchandise doesn’t mean having to go outside your market. Instead, constantly turning over your stock gives you the reputation of freshness and brings clients back on a more regular basis. Online wholesale apparel stores are a great place to find new merchandise.

This constant change offers your customers more reasons to return. When they know you have new lines in frequently, they also know you will have more sales. Moving merchandise out the door is what you want to achieve. Any revenue lost in the sale price is gained in long-term loyalty to the sales, as well as the new delights that replace the old.

So changing the racks on a regular basis provides more than just new clothes. Bringing in fresh styles creates a reason to have another event such as a sale, fashion show or tea party. It also inspires new windows and displays, which keeps your sales floor a surprise. Customers begin to know you as a shop that is always offering a new find.

So when you are looking for ways to build brand loyalty and gain a reputation for being fresh, new and fun, think about how often you change the racks. You don’t have to do an overhaul, but going out of your way to always be looking for and bringing in new styles of wholesale apparel will be the change you need to have them coming back on a regular basis.