Women’s Clothing One Byte at a Time

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apparel.JPGIf one truth holds water in today’s busy economy, it is this: the internet has opened up the women’s clothing industry to a completely new type of consumer. Once upon a time, if a woman wanted a fashionable new dress, her choices were limited to the local retail and department store market. Those days are gone, and the retailer has to keep pace.

When the time comes to shop for women’s clothing, the fashion savvy woman looks for those hot new styles and the frugal woman looks for those money saving sales; the fashion savvy, frugal woman looks for hot new styles that do not cost an arm and a leg. The internet has been a wonderful addition for those women wanting to find women’s clothing that is stylish, affordable, sexy, casual, formal, and/or sassy.

Staying on the cutting edge of the latest styles and fashions is a full-time undertaking. The internet has proven to be a versatile, useful tool in staying on top of those latest styles and fashions. The retailer and the consumer both can get instant details of latest fashion trends with only the click of a button. Nothing could be easier, right?

Top 5 Reasons to Use the Internet for Women’s Clothing

  1. Shopping on the internet does not mean buying something is necessary.  In fact, window shopping for women’s clothing is easy, fun, and convenient when using the internet. Imagine window shopping without feeling guilty or being pressured by overanxious salespeople.Statistics have shown the majority of consumers will investigate a purchase via the internet before making the final purchase at a brick and mortar store. Consumers are learning what to buy long before they enter a brick and mortar store.A retail store with an internet website will attract more potential consumers!
  2. Shopping for women’s clothing via the internet is educational. Consumers and retailers can investigate instantly delivered news on popular new fashion trends, and getting all the juicy gossip on which star is wearing what hot new designer’s fashions is a simple button click away.Staying up to date on the latest in trends, styles, and fashions in women’s clothing is a necessity for the wise retailer, and the internet allows the retailer to get instant information.Retailers can find a cornucopia of fashion magazines, trade magazines, and connections via the internet translating to lower costs and higher profits!
  3. When women and/or retailers are looking for women’s clothing, the internet offers a wider variety and selection of fashionable, affordable styles. The internet is a virtual marketplace where the astute retailer will find selections and options never before dreamed possible.Plus size clothing, missy size clothing, junior clothing, special occasion clothing, and many more types of popular women’s clothing are available from all over the world. The larger the variety of women’s clothing, the more chances the retailer has to offer consumers new, trendy fashions at affordable prices.The internet is a versatile tool in adding diversity and versatility to any women’s wardrobe!
  4. The internet offers a worldwide market for buying and selling. Women’s apparel from all over the globe is available from the comfort of your own home or office. Gaucho sets, gauchos, ponchos, special occasion clothing, and other popular clothing styles can be purchased directly from the supplier.In addition, the retailer will find with an internet website, the possibilities for a consumer base are enormous. The internet has a huge profit potential for the retailer looking for an adventurous purchase for and from a global market.Did you know there are over 450 million internet users according to Internet World Stats?
  5. Women’s apparel that fills a niche can be quite profitable via the internet. Women’s apparel boutiques and specialty stores will find a wider audience and wider choices as well. A global marketplace filled with unique, special, and ethnic women’s clothing. With the popular of ethnical clothing, purchasing a selling via the internet just adds to a storefront’s visibility.Niche specialty boutiques make an average of 245% more profits than the regular retailer!

When wanting to find women’s clothing, the consumer expects superior design, style, and fashion at an affordable rate. The perceptive retailer uses the internet as a mode of education for learning of past, current, and future fashion trends. Then armed with an arsenal of information proper steps are taken to insure the greatest chances of success for the retailer.

Women’s clothing such as that offered by Open Stock Apparel offers the varieties, the styles, and the affordable prices necessary for an attractive presence on the internet and the brick and mortar storefront. In addition, Open Stock Apparel offers expertise, information, and customer service second to none.

Using bytes to increase profit potential allows the retailer to take a bite out of an unstable and fluctuating marketplace.

The History and Versatility of the Poncho

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AugustSilkAUG071073The poncho is a wonderfully simple garment with an extensive history around the world used as a tool as much as a fashion accessory. The simplistic design has won the heart of consumers around the globe, and retailers will find adding a poncho or two to the storefront will provide a beneficial asset.

The beauty of the poncho is seen on many levels. First, regardless of socio-economic status, the poncho can be seen draped comfortably over the shoulders of men, women, and children in most countries. Second, the poncho is simplistic, often being nothing more than a hole for the head located on a blanket type material. What could be easier, and of course, more affordable?

Any woman will find the poncho a great addition to her wardrobe, and rumors have it that this fall and winter the poncho will be all the rage.

What Does a Poncho Do?

Depending on whom you ask, the poncho will perform various tasks from being stylish and fashionable to adding warmth and utility. A poncho, depending on what it is made of, is a versatile fashion accessory and tool available in women’s clothing, men’s clothing, and even children’s clothing.

In women’s clothing, fashion trends depict the popularity of new fashions in the clothing industry. A poncho is one of those rare fashions that really never goes out of style. While the fabrics, styles, colors, and prints of the poncho will fluctuate with the fashion trends common today, the basic design of the poncho changes only a minuscule amount.

The Poncho in History

The Jesuit missionaries in the 16th century found the tendency of the indigenous natives in Northern Argentina to wander around virtually naked indecent. The Jesuits would give the indigenous natives ponchos to keep them warm and modest. The poncho was an easy, affordable solution for the Jesuits.

Today, the poncho is not too different from yesteryear. The major difference is the materials used today are slightly different from when the Jesuits freely handed out the poncho in attempt to allow for some modesty among the indigenous natives of Northern Argentina.

The Poncho Today

Women’s clothing most often includes the poncho as an accessory. However, many popular designers actually have blouses with the look and feel of the traditional poncho. Today’s authentic poncho is usually colored with natural colors in European countries, but the indigenous people of Argentina today use dye to decorate the material making those ponchos decorative and colorful.

Once upon a time, a poncho was made from wool, but today, a poncho can be made of wool, cotton, or other synthetic materials, and usually can be knitted, crocheted, or any other type of construction. The poncho is indeed a versatile addition to any storefront selling women’s clothing.

A Poncho by any Other Name

Interestingly, various parts of the world have different names for the poncho of Latin America. For instance, in Northern and Southern Chile, the word to use would be poncho, but in Central Chile the word to use would be chamanto.  In Mexico, the people use the word sarape or jorongo in place of poncho; in Switzerland, Bavaria, and Austria, the people use the word kotze.

In the colder regions of Columbia, the people call ponchos ruanas, and in the Middle Ages, the people would wear heavy ponchos constructed of wool that they called grugels. Another heavy poncho is commonly called a poncho chilote; the poncho-like garments, worn by the Roman Catholic Church cassocks, are called kasels or pluviales.

Women’s Fashion Trends and the Poncho

Women’s clothing has to look good – plain and simple. The poncho offers a wide range of fashionable colors, and today, many women’s ponchos are knitted or crocheted, and then embellished with bows or other types of fashionable embellishments. The poncho can be used for warmth, but it can also be used solely as an accessory to accent the complete ensemble similar to how a scarf or sash would work.

In addition, many ponchos are made of a heavier duty material making them perfect for use as a raincoat or as a protector from other harsh elements. Have you ever seen these ponchos worn at sporting events? Yes, even sporting teams have their emblems put onto raincoat type ponchos to sell to awaiting fans.

When purchasing wholesale women’s clothing adding an array of ponchos will benefit the retailer. Ponchos are stylish, attractive, and versatile. With the addition of some classy, stylish ponchos, wholesale retailers will find the consumer base knocking on that door to get the latest in poncho designs.

Open Stock Apparel offers a wide array of ponchos in various colors, styles, and designs perfect for today’s busy lifestyle. With Open Stock Apparel, the retailer can be assured the wholesale prices are competitive enough to allow the retailer some leniency in pricing strategies. After all, with Open Stock Apparel, the retailer and consumer are what matters, and offering elegant ponchos is just one way Open Stock Apparel beats the competition.

Organizing the Storefront has Never Been so Easy

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boutiqueWhen it comes to order and fashion, many people find the two terms completely alien and not in their vocabulary. I just happen to be one of those people. When it comes to organizing, I leave that particular part of the business to the experts. Those experts just happen to cost a lot of mullah. Who knew helping other people get organized could be so expensive?

There are many aspect of retail apparel I enjoy ranging from discussing hot new fashion trends to watching for cheap prices when it comes to wholesale women’s clothing. If you happen to be a retailer with your own storefront – either brick-and-mortar or web-based – chances are good you have your favorite activities as well. Luck would have it that staying organized is not something automatically in my tactical array of skills as a preset talent.

Staying organized, once I did some research and listened to people who get paid to keep us organized, is not too difficult. Organizing the storefront with all that retail apparel has become a fun task although a bit time consuming. Fashion trends often dictate where retail apparel will be placed in your storefront, and sometimes, you may discover that you simply get to choose what works for you and your consumers.

Know What Your Strengths Are

When it comes to retail apparel, knowing what your strengths are is vital. If you purchase wholesale women’s clothing, do you purchase one size more than the other? Do you have a specialty? Maybe you are the only company in the entire country selling those new and trendy plus size moon suits in a variety of stripes, polka-dots, and stars. Albeit a little far fetched, you get the idea.

While it may be tempting to place all of your strengths in the front of your storefront to attract the consumer, remember, you want them to explore your store – not just the first rack.

Consider having your specialty, or strength, displayed in the window so people passing by can see what you have, but then have the actual display rack more in the back of the storefront. Then you can get the rest of that wholesale women’s clothing you purchased and put that between the door and where your consumer wants to go.

Decorate the Storefront

Everyone loves a lively storefront I do not care if it is a brick-and-mortar storefront or a web-based storefront. You have got to decorate according to the seasons and holidays. That means spending extra time to insure your mannequins, your windows, your posters, and your accessories are going to be a mix of seasonal items and regular, everyday items.

Fashion trends tend to alternate between the seasons as well with a few styles and designs being popular year round. You should take this as an example of how to decorate your actual storefront.

Consider placing Santa hats and gloves on your mannequins during the winter holiday months; consider stars and stripes during the summer holidays. You get the idea!

When it comes to purchasing wholesale women’s clothing and displaying your new fashion trends, you have the power to insure you get more out of your storefront. Decorate and know your strengths – you will find the world opens up for you.

How to Choose the Best Junior Fashion

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Junior fashion is one of the most talked about topics in the clothing industry. All those fashionable ensembles designed for the younger generation, or those young at heart. Fashion designers design and produce junior fashions that are the latest the industry has to offer. Choosing the right junior clothing for your storefront is easy and fun – if you know what to look for.

Junior fashion encompasses a wide variety of clothing pieces, and each piece is designed to be chic, gracefully sassy, and personal to the junior size woman wearing the junior clothing. However, even styles appreciated by the junior size woman will vary according to personal preference and taste.

So how does a retailer know how to cater to those personal preferences and tastes?

Catering to those personal preferences and tastes takes experience and a lot of analyzing of past data. The numbers do not lie, and trusting those numbers will give you a better sense of what to expect in the upcoming seasons.

Fashion trends change. Accessorize those junior fashions and a completely new world in junior clothing opens up for the retailer and the retailer’s consumer base. Building a loyal consumer base is vitally important to any retailer, and offering the hottest and most chic in junior fashions is one way retailers get those desired results.

Form Fitting Junior Clothing

There is perhaps nothing quite as alluring or enjoyed as those form fitting junior fashions. Skintight skirts and pants show off the figure and emphasize the attributes most desired by those wearing junior clothing. While solid prints are always popular, retailers should insure a hefty variety of checkers, polka dots, and other patterns.

Form fitting clothing has always been popular, and offering form fitting junior apparel of various lengths will insure every woman’s taste is considered. Mini-skirts are back in fashion, and junior trends lean towards form fitting, short apparel that is revealing yet concealing at the same time.

Baggy Fitting Junior Apparel

Just as form fitting is hot, hot, hot, baggy fitting junior apparel appeals to a certain consumer base as well. Those baggy junior sweaters are chic this season, and the upcoming season looks promising for baggy junior apparel. The baggy fitting junior apparel is the ultimate in casual attire for the fashionable junior size woman.

Offering a mix and match of baggy fitting junior apparel and form fitting junior apparel will appeal to both sides of the consumer base. Trendy women expect comfort with class, and as a retailer, you must meet the demands of the consumer. Julie Ann offers a cornucopia of designs just right for your versatile storefront.

Colors, Colors, Colors

As for color, black and white is exceedingly trendy this season, and the darker colors with a lighter shade of the same color are stylish as well. Of course, offering a collection of traditional pinks, purples, and greens is always going to be fashionable offering a sparkle of brightness to the storefront.

The color of the junior apparel is an important concept since color can make or break any ensemble. Offering fashion sets is a trendy and easy way to allow your consumer base to get matching color sets with less hassles and work involved. In addition, junior fashion sets will often be compatible with other apparel in the junior women’s wardrobe.

The Right Wholesaler

The number one ally to any retailer is finding the right wholesaler – a wholesaler who cares about your success and your consumer’s needs. Purchasing junior clothing is easy with a wholesaler you know you can trust to bring you and your consumers the best and most up-to-date merchandise by designers who know trendy junior fashions.

How do you know if you have the “right” wholesaler?

Ask yourself this – is the wholesaler earning your business? Julie Ann understands the necessity for providing exceptional customer service, the hottest styles in junior trends, and unsurpassed quality with all merchandise regardless of the price. The right wholesaler will gain your loyalty by helping you gain your consumer’s loyalty.

Displaying Junior Clothing

Of course, the merchandise is one aspect of junior fashions. Another important aspect is how the retailer will display those trendy junior fashions. One word – accessorize, accessorize, accessorize. Accessorizing those trendy junior fashions is one of the secret weapons to retailers. Accessorize with trendy handbags, brilliant jewelry, teasing rhinestones, shoes, headbands, sashes, ponchos, or even try some CDs and/or DVDs!

A retailer makes a strong first impression when displaying those junior fashions. When the consumer enters the store, shop, or boutique, the mannequins and window displays are the first impression. Using mannequins the appropriate size will add additional class and style to the storefront. Mix and match the merchandise for an additional benefit.

Looking for ideas on how to display junior fashions?

Consider scanning popular fashion magazines for ideas on how to setup displays ion your storefront. Consider purchasing a few teen magazines for ideas on how to accessorize those displays. Check the internet for recent additions to the popular junior trends. Ask friends, or even watch people to find what popular items are being used to accessorize favorite ensembles.

Julie Ann and Junior Fashion Trends

Julie Ann offers the latest and most chic in designs, styles, and colors perfect for any storefront and wardrobe. Whether purchasing complete sets or simply purchasing pieces to complete an already existing inventory, Julie Ann has what is needed for you and your consumer’s needs – expertise, professionalism, and good old-fashioned customer service.