Today the wholesale plus clothing industry offers a huge variety of great clothes. The problem is that many full-figured women don’t always know what flatters their bodies and what doesn’t. Another problem is that what flatters one woman may not flatter another, and some women just don’t know where here to find clothes that will look good on them. Because of this plus size women often make their fashion decisions based on magazines, celebrities, other’s opinions, or negative feelings about themselves and their figures. Here are some of the most common fashion mistakes that full figured women make, and what types of wholesale plus clothing you need to purchase to help them avoid making those mistakes.
Many women try to hide their bodies. Extra weight makes some women feel self-conscious, so they wear clothes that are boring or ill fitting in order to hide themselves.
When purchasing wholesale plus clothing, purchase pieces that will skim the body and emphasize shape. This helps full figured women emphasize their shape and not their size.
Full figured women also sometimes ignore their body shape. Not all plus size bodies are shaped and proportioned the same way. What works for one woman doesn’t always work for another. When choosing what wholesale plus clothing to purchase, make sure you offer a wide variety and selection. This will give your pus size customers many options so that they can find what works for them.
Plus size women can also become overly focused on trends. Trends have their place, but they should not govern every piece purchased or worn. Having every trendy item on the market does not make great or complete wardrobe, and certain trends can be unflattering of a fuller figure. As a wholesale plus clothing buyer, you have to provide women with choices. You need to encourage women to not only pay attention to trends, but also to invest in quality, classic pieces that are timeless.
Finally, many full figured women tend to shy away from color because it is well-known that the black has a slimming effect. Many plus-size women become dependent on the color and their wardrobes become drab and boring. When purchasing wholesale plus clothing make sure to use color to your advantage. Choose figure-flattering, structured pieces in colors as well as neutrals. This will allow your plus size customers to realize that more than just black clothes look good on them.
