Ladies' Fashion – Wholesale Deals for Fall Fashion

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This summer is a great year to take advantage of wholesale deals on dresses, blouses and other clothing accessories. Hem lines have descended and tops like tie-neck blouses, crop cardigans and sleeveless tunics are all the rage, no matter what your age or size. Heather Graham recently was seen around town sporting a sexy camisole matched with a light jacket. The opportunity to be creative in mixing and matching wholesale wear for women of all shapes and sizes is great, including the Kaelyn Max Missy 2 Piece Top with Satin Trim & Front Tie. This light, breezy and daring, attractive ensemble can we worn casually with jeans or simple pants, depending on the occasion, but is a great choice for evening wear or a night out on the town. It comes in a variety of colors and its sheer, see-through quality is sure to attract the right kind of attention wherever you go. Customers will be moving these through inventory quickly in the dog days of summer.

Maxi dresses also continue to be a hot item this season, a trend that is likely to continue into the fall as well, and stocking your inventory with plenty of light, attractive ankle-length dress choices is a must. Jessica Simpson recently wore a bold orange maxi dress to show off her summer tan, and this trend isn’t going away soon. Women both young and old will be drawn to wholesale ladies’ apparel like the Mlle Gabrielle Black and White All Occasion Maxi. The intense black and white jazzy line design not only draws and keeps the eye, but its v-shaped neckline, sleeveless cut, and flattering zig zag patterns is a beautiful choice for any and all occasions. While junior girls as well as missy sizes are keeping hem lines low, the Mlle Gabrielle Black and White All Occasion Maxi is a striking alternative for any woman’s wardrobe, suitable for formal or evening wear. Purchasers of wholesale ladies apparel will find maxi dresses easy to pair with a multitude of accessories and styles, including cardigans, sweaters and scarves. This attractive geometric print is also a great choice for junior girls, and can be easily accessorized with a cardigan or light jacket.

Bringing Style to Juniors

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When purchasing wholesale junior’s clothing, it’s important to be stylish and current with the trends. Junior wholesale clothing is made in many sizes and it’s meant to fit girls in the 10 to 18 age range. Juniors fall in an age group where they are constantly being pressured to fit in, have lots of friends, and have people like them. Often times the easiest way for them to fit in is through dressing like their peers. Because of the constant pressure to fit in, they constantly pay attention to what’s in, hot, and current so they will rarely wear anything that is out of fashion because they are so style conscious.

Pay attention to what’s in the magazines and on the runways, because junior girls will be sure to watch the trends too. Make sure the items are cute and age appropriate, like this lovely pink tunic top, which could be paired with low-rise skinny jeans, a pair of leggings, or as a dress like Britney Spears did here. Tunic tops and cardigan sweaters, like versatile cropped cardigans, are staple items in any juniors’ wardrobe because they can be paired with so many different things, like jeans, jeggings, skirts, and dresses. So be sure, as a wholesale junior’s clothing buyer, so include these items when making a purchase.

Party dresses are also another very trendy item in junior’s clothing right now. Whether for prom, a school dance, or a night out, cute, stylish dresses are something every girl between 10 and 18 will need in her closet. This satin dress is perfect for all three of the aforementioned occasions, and it follows a huge trend seen on the runways this year; bold, vibrant colors paired with dark colors. Dresses patterned with polka dots or florals are another huge trends seen on the runways this year, so if you want to bring style to the junior set through wholesale clothing, these are another must-have item. Dresses like these are great because they are versatile, easy to wear, and they will make every young girl feel chic, modern, up to date with her style, and the envy of all her friends, which is an instant confidence boost.

Staying current on the trends and paying attention to the runway shows are two imperative aspects to purchasing wholesale juniors clothing. Juniors are a very style-conscious set, and they tend to follow the trends, not set them. So be sure to stay up to date on what’s stylish, and you’ll be able to bring style to any junior’s wardrobe.

Wholesale Fashion Marketing: Driving Traffic To Your Retail Store With PPC

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Get on the PPC (Pay Per Click) super highway to market your most recent wholesale clothing order and drive higher retail sales. Putting yourself in the driver’s seat can be as simple as tapping into digital marketing tactics that target your specific audience. With the one-to-one approach of PPC, your message is specifically targeted at each individual shopper. Marketing a recent delivery of junior tops from your wholesale fashion distributor through PPC means targeting juniors specifically on sites they are likely to use. With this form of search marketing, advertisements that appear to viewers are based on their search engine keywords and available profile information.

To start the process of adding PPC to your website, you first need to determine which keywords and types of ads will bring prequalified traffic to your retail site. Your ads will change whether you are targeting shoppers looking for plus size blouses or juniors clothing. Once you choose the ad type and SEO (Search Engine Optimization) keywords for the campaign, you can then find a PPC provider like Google AdSense. Work with your provider to draw in your target customer by providing them with demographic information. For example, if your recently worked with your wholesale distributor to purchase a line of women’s summer dresses, you will want to target professional females, between the ages of 25 and 45. This will drive prequalified traffic to your retail site.

By combining your PPC campaign keywords with your blog and website copy you can effectively increase the number of bring online customers who visit your retail website. Try to target your ideal audience based on their shopping preferences, age group, gender and geography. For example, a PPC advertisement for an assisted living center should not bring in customers from the juniors demographic.

Using PPC for added traffic can bring you online customers that will be looking for your type of apparel or who are members of your targeted group of shoppers. Taking the simple test drive of researching keywords and potential PPC ad providers can elevate your site sales and traffic. Whenever you are getting ready to make a large wholesale fashion apparel order for your retail store, be sure to carefully plan a PPC campaign. By choosing your SEO content and PPC advertisement carefully, you can drive on the right targeted side of online shopping with sales to match.

Sell Your Wholesale Women's Apparel Using Social Media

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Social media is more than networking sites like Facebook and Twitter. Social Media is any website, platform or program that allows people to discover content, access information and/or interact with others. Following this definition, virtually any website, micro-site or online community may be considered a part of social media.

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In reality, social media sites include blog forums, social networking sites, bookmarking sites, news sharing sites and photo or video sharing sites. All of these different social media outlets have content that is primarily user-generated and can be easily shared. They also promote interaction between users. There are different ways that you can utilize the nature of social media to sell your products – especially wholesale fashion apparel pieces for your retail customers.

The Internet Fashion Goddesses

There are a handful of internationally popular fashion bloggers. These bloggers have earned respect because of the authenticity of their posts. They publish posts about their personal fashion preferences, their experiences, and their opinions. Their credibility is so strong that even the likes of Louis Vuitton started sending them items to review with a clear understanding that it is their complete prerogative whether or not they will feature the product, what they will say about the product, and when to publish the post. Try sending these bloggers several different pieces from a recent wholesale clothing order. If they decide to feature your product, you may see your hits increase dramatically. Some of these bloggers are BrianBoy and Tavi Gavinson.

The Forums

There are many fashion forums and blog sites where you can cross-post your site. However, forums masters are extremely cautious. If they get any hint that you are there only to promote your site,

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they will kick you out faster than you can say Louis Vuitton. The key is establishing you reputation as an interested and participating member of the community. This means you will have to start posting, and remain active, for a time before you even begin posting links to your retail site. Consider participating in forums that specialize in wholesale clothing for women or juniors to increase your traffic.

Remember that the power of social media is its authenticity. Be real, be honest, and enjoy social media. Do that and you will be able to utilize its power to sell your any wholesale fashion apparel pieces you have in stock.

Clothing Sales Skyrocket With Marketing and Wholesale Vendors

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Everyone wears clothes so it’s no wonder that the wholesale clothing market is so huge. As a matter of fact, it may be one of the biggest of all wholesale markets across the board. It is a highly divisional market that can be cut up into several categories such as gender, size and age categories.

The junior clothing market is undoubtedly one of the most profitable because juniors not only tend to outgrow their clothing, their personal style is still developing. Working with a junior wholesale provider can help you build a collection that will please even the most picky of junior shoppers. Building a base wholesale juniors collection of tops and dresses will quickly impact your conversion rate.

Never forget your women’s market. They love to shop and have a highly developed sense of style. Focusing your efforts on creating a marketing campaign designed to attract women makes sense, and by working with a wholesale provider of women’s fashions, you can increase your profit margin. Your collection should focus on seasonal pieces as well as special occasion dresses, women’s and casual dresses. A well rounded collection will appeal to a larger base clientele.

Remember that the wholesale fashion industry is expanding at a phenomenal rate – giving you access to more choices for your clients. You can get in on this business boom by either creating an online marketing campaign or for your business, or moving your physical store into online marketing and sales.

One of the biggest advantages to online marketing of your wholesale clothing business is that it has the potential to bring you several million potential customers. Building the best collection by working with reputable wholesale fashion providers and developing a solid marketing plan can help you take your business to the next level.