Wholesale Plus Size Clothing has Come a Long Way


No longer are curvy, plus size women relegated to wearing shapeless moos-moos, clothes with elastic waistbands, or out of date styles because wholesale plus size clothing has so many great options to offer these days. The wholesale plus size clothing industry hKaelyn Max Plus Size 2-Piece Patterned Tunic in Teal and Brownas come a long way in recent years. The fashion industry is finally starting to realize that plus size women want to look fashionable and they have money to spend on clothing too!

It used to be that wholesale plus size clothing left full-figured women wanting for more. Plus size women used to be forced to wear whatever they could find that came in their size, The clothes were offered in the wholesale plus size clothing market were often shapeless, ill fitting, and far from trendy or stylish. The type of clothes that were available did nothing to flatter the curvy woman’s figure. In fact, they often made women look bigger and much more shapeless than they actually were. No woman wants to look like a shapeless blob; they want to look their best!

Thankfully all that has changed. Now the fashion industry actually recognizes that the plus size market is profitable and not to be ignored. This means that there is a huge number of wholesale plus size clothing available today that curvy women actually want to wear. Now that plus size women actually have options an choices, fashion is becoming more and more important to them. The full figured woman wants choices and they want to look good. Now wholesale plus size clothing has that to offer. Therefore, it is important to make sure that the need is met, and wholesale plus size fashions that are trendy and stylish are available in your store.

Meeting this market need not only because it is an underserved market. Take advantage of this underserved market by offering curvy women good-looking, trendy, stylish wholesale plus size fashions. If you meet the need, the customers are sure to come. This will increase your share of the market and make you more money in doing so. The improvement is a fashion available to full-figured women means that more and more plus size women are paying attention to what’s in style. So, be sure to pay attention to the trends and what is in style when choosing what wholesale plus size clothing to purchase, because the plus size customers sure will be!

Boho is a Great Look for Trendy Plus Size Clothing


Meetu Magic Colorful Mixed Print Plus Size Maxi in GoldBoho is an easy to achieve look for those who want to wear trendy plus size clothing, so as a wholesale plus size fashion buyer, it is one you need to be aware of. The boho look is not exactly a new trend, but it is experiencing a renaissance in popularity right now, especially with the help of some of some of the biggest celebrities and trendsetters (Drew Barrymore, Nicole Ritchie, Mary-Kate and Ashley Olsen). The best thing about the boho look is that you don’t have to be a size 2 to pull it off.  It’s hard to find trendy plus size clothing, but the boho vibe makes being a plus size trendsetter effortless!

Sometimes the boho trend can be a tricky style to achieve because it combines a messy, somewhat sloppy look with the earthy and bohemian, but the key is moderation.  There’s no need to overdo it and wear boho from head to toe. A few key pieces and accessories will enable express the look effortlessly. A couple easy ways to add a little boho to your everyday look are with a big, slouchy hobo bags, bangled and natural bracelets, and slouchy boots or ankle boots. However the two easiest things to wear that express that boho vibe are maxi dresses and sweaters that you can layer. A maxi dress paired with some bangles perfectly expresses the boho look, and an oversized sweater layered over a simple tunic and paired with a well-worn pair of jeans also acutely expresses the boho feeling. So be sure to stock your inventory up with maxi dresses in the spring and summer, and easy to layer sweaters in the fall and winter. Keeping these items in stock will be sure to attract plenty of full-figure fashionistas who are looking for trendy plus size clothing.

Wearing trendy plus size clothing is something that is important to many plus size women. Full figured women want to look just as put together and stylish as everyone else, and the plus size clothing market is one that is continually growing, so it is important to make sure you have a supply of trendy plus size clothing in order to meet the demand.  Since the boho trend just seems to continuously keep cropping back up, it can’t be ignored. Having the boho style available in trendy plus size clothing is imperative to bringing in new plus size clientele as well as maintaining any current plus size clientele you may have.

Targeted Teen Marketing Tactics For Wholesale Fashion


We know juniors are really our future – treat them well and let them lead the way to increased sales. Today’s teens and their parents are a great target audience when marketing your retail clothing business after a purchase of wholesale juniors fashions. Teens and tweens are constantly exposed to the latest trends through television and social media outlets like Facebook and MySpace and you can take advantage of this with cleverly designed marketing. Remember, today’s teens are more plugged in than ever so use Twitter feeds and blogs and watch as the viral phenomenon quickly impacts your bottom line.

To ride the wave of social media to higher sales and visibility, you need to find the pulse of what teens are looking to buy and work with your wholesale clothing distributor to always keep those items in stock. Many of today’s teens have an income of their own, making them an ideal target market your junior clothing. Marketing efforts designed to draw in juniors should have a social media component and focus on specialty junior items that are current and trendy. Reaching teens through social media like Facebook or Twitter get’s them where they live.

Choosing juniors clothing that is priced to sell is crucial. Work with a junior wholesale clothing distributor to build a collection that juniors will love. Next, focus some specific efforts on your targeted demographic: 13 – 17 year old girls. Posting trend alerts on your website’s blog section is a great start. Choosing current celebrity teen fashion choices to headline your blog posts will help draw in teens searching for trendy clothes. Once you have built an audience with a relevant blog, you can also add in a click-though to a related Twitter or Facebook page that links back to your website. By reaching your junior audience through the modern methods they use, you can propel your clothing business into the forefront of online fashion.

Fashion Secrets Worth Keeping


Wishes Junior Ruffled Dress

Wishes Junior Ruffled Dress

Fashion Dresses

Shopping for fashion dresses is something that many self-conscious women dread, so for these women, it helps to know what kinds of dresses complement the different body types. Keeping this in mind, retailers who purchase stock from wholesalers will probably want to buy a large variety of styles unless if they specialize in clothing for a specific body type, such as plus size or petites.

Eliminating problem spots

Many women have a specific “problem spot” that they feel is the least flattering part of their figure. Whether this is the waist, hips, or legs, these spots can be played down. For example, a thick waist can be hidden under an empire waist dress, and someone who feels self-conscious about her legs can cover up with a maxi dress.

Another common problem is height. Usually, short women want to look taller and vice versa, and dresses can go a long way in helping a woman create the illusion of a desired height. For example, a petite woman can look taller by buying form-fitting dresses in darker colors. This provides not only a slimming effect but an elongating effect as well. Dressing in any one color will enhance height, so tall women who don’t want to play up that feature might lean toward dresses with a variety of color.

A problem that often plagues both tall and petite women alike is an undefined waistline. For women who don’t want to draw attention to the waist, a good way to deflect attention from there is to play up a more favorable feature. For example, a slender neck can be complemented by a necklace, or long legs can be shown off in a dress that stops a few inches above the knees.

Mint Green Floral Print Maxi Dress in Pink

Mint Green Floral Print Maxi Dress in Pink

Basic Fashion Dress Types

The A-line dress is a classic style that will last in someone’s wardrobe for years to come. It is form-fitting at the top and flares out gradually going downward, so it is a good choice for defining the waistline and hiding wider hips.

Like the A-line dress, the maxi dress is tighter at the top and loose flowing at the bottom, but the difference is that it runs all the way down to the ankles. It is an informal style, so it can be worn many times instead of sitting in a closet until the next special occasion. It is feminine, flattering, and for those who feel self-conscious about their bodies, it provides great coverage.

The empire waist is also a good choice for women who want to hide a wider waistline. On this style, the waistline is set anywhere between the bust and the natural waistline. Because of this, it also helps in accentuating the bust.

The sheath dress fits tightly throughout the body, which makes it popular among women with slender figures. For women who want to accentuate curves, though, a good way to do so in a sheath dress is to play it up with accents like ruching or bold prints.

The above styles are just a few examples of the many different kinds of fashion dresses on the market. Height, weight, and overall shape need to be taken into consideration, as each cut of dress has a different effect. Many women who feel self-conscious have a difficult time determining what their strong spots are, so the key to choosing fashion dresses is knowing which ones will play up a woman’s best features. OpenStock Apparel is a wholesaler that carries fashion dresses to flatter figures of all types, from petites to plus sizes.

Wholesale Plus Size Dresses That Deliver Quality and Affordability


The air outside is turning crisp and thoughts are turning to the upcoming holiday season. Thanksgiving is only a few short weeks away, and from there Christmas is just a hop-skip-and-jump away. Consumers are starting to fill those holiday decorated storefronts looking for the perfect gifts. Those wholesale plus size dresses you just purchased will arrive just in time for the holiday rush.

Of course, if you have waited to purchase those wholesale plus size dresses, there is no better time than right now to stock up and replenish your stock of trendy plus size dresses for your full figured consumer base.

Wholesale plus size dresses are more popular than ever. Nevertheless, the full figured woman is looking for a touch of warmth in her plus size dresses to take the nip out of the air. Purchasing longer, warmer wholesale plus size dresses will increase your chances of attracting the full figured woman.

Of course, with the holiday season quickly approaching, you should be considering how you will decorate. Consider light aromatherapy with pumpkin spice, cinnamon, vanilla, and the forever-popular evergreen. Light aroma therapy can set the mood, but should be used sparingly. Too much aromatherapy and the wholesale plus size apparel you purchased will have that smell.

Keeping the aromatherapy around the checkout is good, sound advice.

Of course, offering gift wrapping services is a wonderful method of offering complete customer service. There are various methods of offering this useful service depending on your particular preference and budget. Choose wrapping paper, wrapping boxes, tape, ribbons, bows, and tags appropriate for the age category your storefront appeals to on a regular basis.

This is that special time of year where compassion and caring fills the hearts of everyone, but this is also a time of year where many retailers significantly increase their revenue. Remember the economy, and purchase wholesale plus size dresses that will make you a profit.

Wholesale plus size dresses are perfect anytime of year, but the holiday season is a special time of year where wholesale plus size dresses soar.