Ladies' Fashion – Wholesale Deals for Fall Fashion


This summer is a great year to take advantage of wholesale deals on dresses, blouses and other clothing accessories. Hem lines have descended and tops like tie-neck blouses, crop cardigans and sleeveless tunics are all the rage, no matter what your age or size. Heather Graham recently was seen around town sporting a sexy camisole matched with a light jacket. The opportunity to be creative in mixing and matching wholesale wear for women of all shapes and sizes is great, including the Kaelyn Max Missy 2 Piece Top with Satin Trim & Front Tie. This light, breezy and daring, attractive ensemble can we worn casually with jeans or simple pants, depending on the occasion, but is a great choice for evening wear or a night out on the town. It comes in a variety of colors and its sheer, see-through quality is sure to attract the right kind of attention wherever you go. Customers will be moving these through inventory quickly in the dog days of summer.

Maxi dresses also continue to be a hot item this season, a trend that is likely to continue into the fall as well, and stocking your inventory with plenty of light, attractive ankle-length dress choices is a must. Jessica Simpson recently wore a bold orange maxi dress to show off her summer tan, and this trend isn’t going away soon. Women both young and old will be drawn to wholesale ladies’ apparel like the Mlle Gabrielle Black and White All Occasion Maxi. The intense black and white jazzy line design not only draws and keeps the eye, but its v-shaped neckline, sleeveless cut, and flattering zig zag patterns is a beautiful choice for any and all occasions. While junior girls as well as missy sizes are keeping hem lines low, the Mlle Gabrielle Black and White All Occasion Maxi is a striking alternative for any woman’s wardrobe, suitable for formal or evening wear. Purchasers of wholesale ladies apparel will find maxi dresses easy to pair with a multitude of accessories and styles, including cardigans, sweaters and scarves. This attractive geometric print is also a great choice for junior girls, and can be easily accessorized with a cardigan or light jacket.

Targeted Teen Marketing Tactics For Wholesale Fashion


We know juniors are really our future – treat them well and let them lead the way to increased sales. Today’s teens and their parents are a great target audience when marketing your retail clothing business after a purchase of wholesale juniors fashions. Teens and tweens are constantly exposed to the latest trends through television and social media outlets like Facebook and MySpace and you can take advantage of this with cleverly designed marketing. Remember, today’s teens are more plugged in than ever so use Twitter feeds and blogs and watch as the viral phenomenon quickly impacts your bottom line.

To ride the wave of social media to higher sales and visibility, you need to find the pulse of what teens are looking to buy and work with your wholesale clothing distributor to always keep those items in stock. Many of today’s teens have an income of their own, making them an ideal target market your junior clothing. Marketing efforts designed to draw in juniors should have a social media component and focus on specialty junior items that are current and trendy. Reaching teens through social media like Facebook or Twitter get’s them where they live.

Choosing juniors clothing that is priced to sell is crucial. Work with a junior wholesale clothing distributor to build a collection that juniors will love. Next, focus some specific efforts on your targeted demographic: 13 – 17 year old girls. Posting trend alerts on your website’s blog section is a great start. Choosing current celebrity teen fashion choices to headline your blog posts will help draw in teens searching for trendy clothes. Once you have built an audience with a relevant blog, you can also add in a click-though to a related Twitter or Facebook page that links back to your website. By reaching your junior audience through the modern methods they use, you can propel your clothing business into the forefront of online fashion.

Sell Your Wholesale Women's Apparel Using Social Media


Social media is more than networking sites like Facebook and Twitter. Social Media is any website, platform or program that allows people to discover content, access information and/or interact with others. Following this definition, virtually any website, micro-site or online community may be considered a part of social media.

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In reality, social media sites include blog forums, social networking sites, bookmarking sites, news sharing sites and photo or video sharing sites. All of these different social media outlets have content that is primarily user-generated and can be easily shared. They also promote interaction between users. There are different ways that you can utilize the nature of social media to sell your products – especially wholesale fashion apparel pieces for your retail customers.

The Internet Fashion Goddesses

There are a handful of internationally popular fashion bloggers. These bloggers have earned respect because of the authenticity of their posts. They publish posts about their personal fashion preferences, their experiences, and their opinions. Their credibility is so strong that even the likes of Louis Vuitton started sending them items to review with a clear understanding that it is their complete prerogative whether or not they will feature the product, what they will say about the product, and when to publish the post. Try sending these bloggers several different pieces from a recent wholesale clothing order. If they decide to feature your product, you may see your hits increase dramatically. Some of these bloggers are BrianBoy and Tavi Gavinson.

The Forums

There are many fashion forums and blog sites where you can cross-post your site. However, forums masters are extremely cautious. If they get any hint that you are there only to promote your site,

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they will kick you out faster than you can say Louis Vuitton. The key is establishing you reputation as an interested and participating member of the community. This means you will have to start posting, and remain active, for a time before you even begin posting links to your retail site. Consider participating in forums that specialize in wholesale clothing for women or juniors to increase your traffic.

Remember that the power of social media is its authenticity. Be real, be honest, and enjoy social media. Do that and you will be able to utilize its power to sell your any wholesale fashion apparel pieces you have in stock.

Bringing New Sales With Wholesale Fashion Blogs


Today, almost every business has their favorite social network and blog sites, but not everyone knows how to use them. Learning how to successfully integrate fashion blogs into your online marketing plan for your latest women’s tops, juniors fashions and missy knits can help you generate new sales for your retail shop in a cost-effective way.  Whether you buy wholesale women’s fashions, or sell juniors blouses, blogging is relatively easy, even for those with little writing experience.

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Find your voice

Every person has a unique way of talking. Are you sarcastic or funny, casual or formal? Strive to use this voice while writing fashion blogs.  A unique style will help you generate more viewers and result in increased traffic to your site.

Find your niche

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Whether you sell trendy women’s tops or plus size dresses, you have a targeted market.  In Internet marketing terms, this is your niche.  A wholesale fashion blog can bring interest to your retail shop with engaging topics and an eye for trends.  Take some time to identify who is in your niche market and how to most effectively create excitement in that group.  You may have to change the language you use and your voice to be the most effective with your base  clients.  Remember that advertising to 16 year-old requires a different way of speaking than advertising to adult

Text and lots of photos

You need to supplement your content with photos.  In most cases, two pictures per blog will help you generate traffic. The photos should visually represent what you are saying. It’s not enough for you to describe a style; you need to show them. Using photos is an effective way to do this.

Unique selling proposition

There are over 10,000 fashion blogs on the Internet that talk about trendy women’s tops and other fashions. The only way for you to stand out is to write content that is as unique as it is relevant. Make sure that your blog has something new to offer.

Be consistent

Make sure you upload content regularly, even if it is just a 300 word piece about the latest wholesale women’s tops. Try to update your blog twice a week. New content will drive repeat visitors – critical for increasing sales.

Be interactive

Many bloggers find success by actively engaging their readers.  Try to create an interactive feeling by ending each blog post with a question directed at your readers.  This should help generate comments and discussion on your site – another great way to generate excitement and traffic.

So, does your blog fit the bill?  If not, maybe it’s time to make some changes to the way you blog.

White Is In – In Wholesale Apparel and SEO


We live in a world were instant gratification is demanded. From just-in-time shipping to the express lane at the grocery store, we want it now. One area where the ‘need it now’ addiction should be fought is developing an SEO (search engine optimization) program for your wholesale fashion website. In fact, in the world of online marketing, slow and steady growth of page rankings is actually preferable to the instant gratification kind. When optimizing your website for improved rankings, your best bet is to ignore those methods that promise quick results and instead, always wear the white SEO hat.

Faster Has To Be Better – Right?

Wrong! The reality is using those fast techniques, called ‘black hat’ to market your site is actually a recipe for disaster. For example, hiding keywords such as wholesale junior clothing and wholesale plus size apparel on your website may temporarily boast your rankings. Eventually, the search engines figure out you are cheating…and they can ban your site from their index. In other words, it doesn’t pay to take short cuts.

Speeding Things Up – The White Way

Still, there are things you can do to help improve your page rankings without resorting to unethical methods. For example, there is some indication that search engines like fresh content, so one way to market wholesale plus size apparel or other fashion items it to post a blog several times a week. Taking the time to review your keywords and their performance and changing them as needed can also help improve your rankings. Building an organic list of links, maintaining your site map and removing any objects that search engines don’t like, such as flash animation, are helpful as well.

No one likes to wait – for anything. In the world of marketing a wholesale fashion website waiting is actually the only choice. Be sure to optimize your site while wearing a white hat. It may take a bit more time, but your results will be long lasting and effective.