Wholesale Fashion: Social Media for Retail

junior wholesale apparel, wholesale apparel junior, apparel junior wholesaleLet’s face it, when it comes to fashion, you know what hot and what’s not. You have a built in fashion radar that tells you what wholesale junior dresses or wholesale women’s tops are going to fly off your shelves. Unfortunately, figuring out how to use social media to market your site probably isn’t one of your strengths. The truth is implementing a social media campaign is almost as fashionable as the clothing you sell, so understanding the basics is a must.

JFW Double V-Neck Maxi in Black and Fuchsia

As a person with a pulse, you know how hot social media is – FaceBook alone currently has over 500 million registered users, so you’ve got to figure out how to tap into that market. A wholesale company like openstockapparel.com can utilize social media to advertise their junior dresses, or any other category, effectively

Start off by picking one social media site to focus on. While it’s more effective to utilize several, starting off with one can help you get your feet wet. FaceBook is a great place to start because it is so big and user friendly. In addition to your own personal page, go ahead and start a page for your wholesale business as a first step, but to be truly effective, you must also take advantage of paid advertising and incorporate the ‘Like” button directly on your website.

Social Media for Wholesale

Paid advertising through social media is a great option because it works on a PPC (Pay Per Click) basis and utilizes the platforms extensive demographic information. This makes it simple to target users who are pre-qualified to purchase whatever items you are selling, for example, wholesale junior dresses. FaceBook makes this exceptionally easy with a simple user interface that guides you through the process.

Whatever social media site your decide to start with, remember that social media is just the ‘new’ networking. Instead of attending stuffy association or business meetings, you can network your site directly online – earning you increased profits without a huge investment.