White Is In – In Wholesale Apparel and SEO

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We live in a world were instant gratification is demanded. From just-in-time shipping to the express lane at the grocery store, we want it now. One area where the ‘need it now’ addiction should be fought is developing an SEO (search engine optimization) program for your wholesale fashion website. In fact, in the world of online marketing, slow and steady growth of page rankings is actually preferable to the instant gratification kind. When optimizing your website for improved rankings, your best bet is to ignore those methods that promise quick results and instead, always wear the white SEO hat.

Faster Has To Be Better – Right?

Wrong! The reality is using those fast techniques, called ‘black hat’ to market your site is actually a recipe for disaster. For example, hiding keywords such as wholesale junior clothing and wholesale plus size apparel on your website may temporarily boast your rankings. Eventually, the search engines figure out you are cheating…and they can ban your site from their index. In other words, it doesn’t pay to take short cuts.

Speeding Things Up – The White Way

Still, there are things you can do to help improve your page rankings without resorting to unethical methods. For example, there is some indication that search engines like fresh content, so one way to market wholesale plus size apparel or other fashion items it to post a blog several times a week. Taking the time to review your keywords and their performance and changing them as needed can also help improve your rankings. Building an organic list of links, maintaining your site map and removing any objects that search engines don’t like, such as flash animation, are helpful as well.

No one likes to wait – for anything. In the world of marketing a wholesale fashion website waiting is actually the only choice. Be sure to optimize your site while wearing a white hat. It may take a bit more time, but your results will be long lasting and effective.

SEO and Window Dressing

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Taking the Mystery Out Of SEO

Okay – it’s time to let the secret out of the bag…not even professionals know exactly how the major search engines like Google, Yahoo and Bing rank sites.  They have a pretty good idea of what the formula contains but, much like trying to determine exactly what dress a teenage girl will think is a smoking hot must-have, there is a good deal of ‘mystery’ surrounding the formula used by the search engines.  Taking a few minutes to understand just what SEO and what components we know about can help anyone with issues such as marketing wholesale ladies apparel online.

The Mystery That Is SEO

Search engine optimization (SEO) is nothing more than a way to make your Internet site more attractive to search engines.  Think of it as the window dressing of a brick and mortar business – you create innovative displays with the latest fashions trends to attract customers.  With SEO, you integrate a series of steps to attract search engines, most importantly with keywords – specific search terms most commonly sought by Internet users for certain goods or services.  The ‘sale’ in this example is a higher ranking with search engines.  Remember that most Internet users will only look at the first page of a results list, so it critical to get your site listed on page one.

SEO Windows

Building a Better SEO Collection

There is no hard and fast guideline for SEO; instead there are a few techniques that have been proven to be effective.  Much like fashion trends, these techniques periodically change; however, the core thought behind them remains the same.  The best SEO campaigns for wholesale ladies apparel sites will include a strong campaign based on keywords, a social media factor to take advantage of ‘new age’ networking, a blog to capture the attention of both search engines and potential clients and, a solid set of eCommerce tools designed to make the purchasing experience easier for the client.

All-Sized Women Can Find Clothes and Look Great

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Discovering the world of fashion for plus-sized women can be fun, if you know where to look.  However, most people don’t, and that’s where we at blog Julie-ann.com will help you.  We love to dig around finding the neatest fashions, and ones that will help everyone look their best, including women who are wearing plus sizes.

Flirty Shirt

There are some things that should obviously be avoided for certain impressions that want to be created.   Pants are difficult to buy: Try to find some that will have a few neatly placed tucks, with a vertical stripe, or a herringbone pattern.  The stripes make you look longer and create an illusion.  Black, brown and dark gray are great and so are navy blue.

Professional plus-sized women should look for blouses that have a bit of a shine to them.  Forget the horizontal stripe—you’ll look wider, and this won’t help.  Stay away from the paler colors; bold bright ones make your eyes shine.

Don’t limit yourself to heavier fabrics; make sure to have some fun, frilly ones in your wardrobe.  They’re out there, and they are beautiful.  Some of the sheer ones that a long camisole can go underneath, or a tank top and the effect is beautiful, and slimming.

Buying clothing to fit women that are larger in size will become easier over time as you begin to discover the places that exist.  Whether the outlets you choose to use are online, or actual retail shops near you, you can find flattering styles and colors, any time of year.

Shiny and Fabulous

Learning to mix and match takes some practice.  Take some time to sit down and look at magazines, and pay attention to any models that are about your size, and look great.  There are celebrities who are larger, and who definitely garner attention for how they dress.

Come visit us, and let us lead you on the path to clothing happiness!

Enjoy Yourself Shopping

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Shopping for outfits is fun, but when those outfits are made up of BeBe clothes, it’s even better.  The style and the colors put together make anyone who buys them happy with their purchase.  Here at blog.julie-ann.com, we’ll help you find the best deals possible on them, and put yourself together perfectly.

Looking good is important to any woman or girl, and playing up the most flattering parts of the body can be done by knowing which ones they are.  Taking the time to practically assess yourself, with an eye that is not overly critical, but truthful, will help you find clothes that will fit you, and make terrific outfits.

Skirty

High school is, of course, the time for dances—and plenty of them.  Shopping for dresses to wear can be a fun thing, but quite often exasperating due to limited choices.  Many stores carry the same prom dress over and over again.   Let us at blog.julie-ann.com lead to different sites with varied options that may fit your tastes.

Finding a flattering dress or dance outfit to wear for a date or anywhere special can lead to happiness and a memorable evening.    It’s not hard to do—but have an idea of what you’d like to wear first, and what’s appropriate.

Regardless of what type of clothing you decide to buy, look to blog.julie-ann.com to help steer you in the right direction.  We can give you great hints about upcoming trends, and how to minimize your own flaws—and maximize your benefits as well.

Viewing the process of filling a wardrobe with stylish clothes as a fun thing to do will change your outlook about yourself—you become happier.  Remember that you can mix and match, change your hair and even add in all sorts of different accessories for a look that is never the same day after day.

Fashion Secrets Worth Keeping

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Wishes Junior Ruffled Dress

Wishes Junior Ruffled Dress

Fashion Dresses

Shopping for fashion dresses is something that many self-conscious women dread, so for these women, it helps to know what kinds of dresses complement the different body types. Keeping this in mind, retailers who purchase stock from wholesalers will probably want to buy a large variety of styles unless if they specialize in clothing for a specific body type, such as plus size or petites.

Eliminating problem spots

Many women have a specific “problem spot” that they feel is the least flattering part of their figure. Whether this is the waist, hips, or legs, these spots can be played down. For example, a thick waist can be hidden under an empire waist dress, and someone who feels self-conscious about her legs can cover up with a maxi dress.

Another common problem is height. Usually, short women want to look taller and vice versa, and dresses can go a long way in helping a woman create the illusion of a desired height. For example, a petite woman can look taller by buying form-fitting dresses in darker colors. This provides not only a slimming effect but an elongating effect as well. Dressing in any one color will enhance height, so tall women who don’t want to play up that feature might lean toward dresses with a variety of color.

A problem that often plagues both tall and petite women alike is an undefined waistline. For women who don’t want to draw attention to the waist, a good way to deflect attention from there is to play up a more favorable feature. For example, a slender neck can be complemented by a necklace, or long legs can be shown off in a dress that stops a few inches above the knees.

Mint Green Floral Print Maxi Dress in Pink

Mint Green Floral Print Maxi Dress in Pink

Basic Fashion Dress Types

The A-line dress is a classic style that will last in someone’s wardrobe for years to come. It is form-fitting at the top and flares out gradually going downward, so it is a good choice for defining the waistline and hiding wider hips.

Like the A-line dress, the maxi dress is tighter at the top and loose flowing at the bottom, but the difference is that it runs all the way down to the ankles. It is an informal style, so it can be worn many times instead of sitting in a closet until the next special occasion. It is feminine, flattering, and for those who feel self-conscious about their bodies, it provides great coverage.

The empire waist is also a good choice for women who want to hide a wider waistline. On this style, the waistline is set anywhere between the bust and the natural waistline. Because of this, it also helps in accentuating the bust.

The sheath dress fits tightly throughout the body, which makes it popular among women with slender figures. For women who want to accentuate curves, though, a good way to do so in a sheath dress is to play it up with accents like ruching or bold prints.

The above styles are just a few examples of the many different kinds of fashion dresses on the market. Height, weight, and overall shape need to be taken into consideration, as each cut of dress has a different effect. Many women who feel self-conscious have a difficult time determining what their strong spots are, so the key to choosing fashion dresses is knowing which ones will play up a woman’s best features. OpenStock Apparel is a wholesaler that carries fashion dresses to flatter figures of all types, from petites to plus sizes.